STRATEGIC BRAND DESIGN

Strong brands consistently outperform the market

A common misconception is that brand design is the process of making a brand pretty. Although making it visually appealing is a part of what we do – it’s far from all we do. What a lot of people fail to  appreciate is just how valuable a strong brand can be. More than just a name or a logo, brands are business tools that drive commercial value. Investing in a brand that is well-designed and well-managed is one of the most effective ways to build preference and loyalty and transform your company from a simple product or service to an actual experience. Your brand design is the entire identity of your business. It’s how you look,

what you say, how you say it, how you act and what you stand for. Not just towards customers, but also employees. The most effective brand design is therefore informed by research and guided by strategy. Making branding a priority means taking the time to focus on what drives customers to make the decisions they do. It’s one thing to understand your competitive advantage over other brands in your industry. It’s another to have a calculated brand strategy to influence customer choice and drive long-term business value by leveraging the ROI of branding.

BRAND DESIGN PROCESS

PRESS EACH PHASE FOR DETAILS

  • Calls &/or meetings
  • Questionnaires
  • Define goals
  • Brand Research
  • Customer Research
  • Persona Development
  • Competitive Brand Audit
  • Brand Workshops
  • Brand Positioning
  • Brand Architecture
  • Brand Messaging
  • Naming
  • Tagline
  • Logo
  • Identity Suite
  • Color Palette
  • Typography
  • Iconography
  • Image Style

Minimum Investment

46 500 NOK

Minimum Timeframe

2 MONTHS

What’s  Included

Logo
Typography 
Color Palette 
Packaging systems
Messaging
Tone of Voice 

Tools & assets you’ll receive

Brand Book/ Guidelines 
Corporate Material Designs 

Previous Projects

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